125: Engaging Hourly Workers

by Jesse Lahey on December 1, 2015

Workers In Warehouse Preparing Goods For Dispatch

Hourly workers make up nearly 60% of the United States workforce. They are often people who directly impact customers, such as through customer service or making the products. And improving the engagement of hourly workers can decrease absenteeism and turnover costs, while improving productivity, customer satisfaction, and the overall culture of the organization.

And yet they are often ignored in engagement and communication efforts at many organizations — not because leaders don’t care about them, but because they don’t understand how to connect with them.

This episode discusses three challenges in engaging with hourly workers, and provides tips for better engaging and communicating with this important segment of the workforce.

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