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This is your source for principles to communicate, engage, and lead with greater impact. The Engaging Leader podcast, blog, videos, and more will help you inspire trust, passion, and action!

When you identify the reasons why high-performing employees choose your organization, it serves as a compass in guiding your ongoing development of the employee experience.

Furthermore, if you use those insights to craft an Employee Value Proposition (EVP) that resonates with both current and prospective talent, it becomes a strong foundation of your employer brand and all your internal retention efforts as well as external recruiting efforts.

This is the second of a two-part interview with talent research expert Matt O’Connor. In part 1,  we discussed how to frame the discovery process, which is how to find out what makes your company stand out as a great place to work for the type of people you want on your team.

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What makes your company different from your competitors in the talent marketplace? Can you articulate the reasons in a message that is unique, authentic, and compelling?

A strong Employee Value Proposition (EVP) is key to recruiting, retaining, and fully engaging top talent. Your EVP is a clear message about why people choose to join your organization, continue working there, give their best effort, and speak well of the company to others.

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191: 3 Hacks for Emotional Transparency That Cultivates Accountability | with Jonathan Raymond

June 4, 2019

If it seems like you can’t trust your team to own projects and results, how can you improve accountability? This is the final episode in a four-part series of interviews with Jonathan Raymond about how to practice emotional transparency to cultivate accountability within your team. This time, we discuss three hacks — the most important […]

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190: 4 Steps of Emotional Transparency That Cultivates Accountability | with Jonathan Raymond

May 6, 2019

Many leaders feel frustrated by what seems like a low level of personal ownership among people in their organization. Things don’t get done on time, problems don’t get solved, and issues get ignored rather than proactively addressed before they become problems. Sound familiar? This episode is part 3 of a four-part series of interviews with […]

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The Era of Inclusion: How to Help Your Team Thrive

May 6, 2019

Your workplace is rich with diversity – a mix of races, ethnicities, genders, generations, and personality types. But diversity is not the same as inclusion. Leaders would be shocked to know the resources that go untapped and the ideas that go undiscovered simply because certain people are consistently excluded from the conversation.

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189: Dos and Don’ts of Emotional Transparency | with Jonathan Raymond

April 8, 2019

A couple days ago, the CEO of a small business complained to me that one of his managers has been displaying some of the classic signs of a lack of accountability — brushing off the severity of a mistake, letting tensions build with his own direct reports instead of asking for advice on how to […]

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188: Emotional Transparency — The Secret to Accountability | with Jonathan Raymond

March 4, 2019

Accountability. Many organizations name it one of their top corporate values. And yet no matter how much they talk about accountability, leaders often feel frustrated by what seems like a low level of personal ownership among their employees. Things don’t get done on time, problems don’t get solved, and issues get ignored rather than proactively […]

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187: 3 Strategies for Achieving Your Goals

February 4, 2019

Did you set any New Year resolutions for yourself this year … or goals for your team? If so, are you still on track, or have you given up?

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How to Shape Your Company Culture (Part 1)

January 16, 2019

Culture. How we do things around here — how we treat each other, customers, and suppliers. It’s not just about communication. And yet it has everything to do with communication.

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186: 4 Tips from Brain Science for Communications That Boost Attention and Learning from Your Workforce | with Jamie Barnes

January 7, 2019

With so many things competing for attention, leaders at many organizations struggle to get their people to pay enough attention to important communications — such as for change initiatives. And it’s an even bigger struggle to get them to take the messages/information to heart, remember them, and put them into action. Fortunately, neuroscience has provided […]

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185: How Great Leaders Create Connection in the Age of Isolation | with Dan Schawbel

December 20, 2018

The relationships between your team members make a big difference — both in terms of business results and each person’s wellbeing. As tempting as it is to rely on virtual communication and collaboration, technology too often contributes to workplace isolation and even loneliness. In today’s technology-driven workplace, particularly if some team members are working remotely, how can you cultivate a sense of community?

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184: Using Storytelling to Lead a Transformation at Lowe’s (and Your Company) | with Kyle Nel

November 1, 2018

The home improvement store chain Lowe’s was named #1 among Fast Company’s 2018 Most Innovative Companies, for augmented and virtual reality, as well as #1 for innovation among specialty retailers on Fortune’s 2018 World’s Most Admired Companies. How did a company in a dusty, old-hat industry (hardware stores) suddenly become known as an innovator? As […]

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